Keeping In Contact Has Never Been More Important!
Thursday, June 10, 2010 at 04:10PM If you want to talk about a company that gets customer connection, go no further then Harley-Davidson.Talk about brand loyalty...good ol' HD has it and then some...but it has not always been that way...Harley had to reconnect with their customer base back in the 80"s and they did so in a big way. Today, Harley does a great job of keeping in front of their clients face.
By the way...when was the last time you witnessed a Yanaha tattoo on someone's arm...Harley understands what makes people tick...you need to do the same within your detailing business.

Here are some real facts to think about!
48% of sales people never follow up with a prospect
25% of sales people make a second contact and stop
12% of sales people only make three contacts and stop
ONLY 10% of sales people make more than three contacts
2% of sales are made on the first contact
3% of sales are made on the second contact
5% of sales are made on the third contact
10% of sales are made on the fourth contact
80% OF SALES ARE MADE ON THE FITH TO TWELFTH CONTACT!!
Keeping in front of your customer base is not an option..IT IS A MUST!
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Renny |
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